The St. Louis Cardinals have made a powerful and symbolic addition to their coaching staff, naming David Freese as the team’s new hitting coach, bringing back the 2011 World Series hero in a role that speaks directly to the team’s current struggles and long-term aspirations.
In his first remarks since accepting the position, Freese didn’t hold back: “I’m returning to redeem the reputation of my team. This is personal. I know what this jersey stands for, and I know what it takes to deliver when it counts. That’s what we need to get back to.”
The Cardinals, once feared for their offensive balance and clutch hitting, have recently faltered at the plate—battling with runners in scoring position, lacking late-game production, and struggling to find consistency across the lineup. The front office is turning to Freese, not just for his technical eye, but for his unrivaled understanding of what it takes to succeed under pressure.
Freese is forever remembered for his unforgettable 2011 postseason, when he delivered some of the most iconic moments in Cardinals history — most notably his game-saving triple and walk-off homer in Game 6 of the World Series. But beyond the dramatics, Freese was known as a smart, situational hitter with a calm, focused approach in high-leverage moments.
“David has a rare ability to slow the game down, especially when the lights are brightest,” said Cardinals President of Baseball Operations John Mozeliak. “We believe that mentality, along with his understanding of swing mechanics and situational hitting, will have an immediate impact on our offense.”
Freese will now work closely with key hitters like Jordan Walker, Lars Nootbaar, Brendan Donovan, and Nolan Gorman, focusing on approach, pitch recognition, situational execution, and delivering in key moments — a trait that’s been missing from recent Cardinals teams.
This marks Freese’s first formal coaching role at the Major League level, though he has stayed close to the game through broadcasting, mentoring, and development work with younger players. His return in a full-time capacity is being viewed as a game-changer — not just for what he brings as a coach, but for what his presence represents: accountability, championship experience, and unwavering competitiveness.
For the Cardinals, this is more than a sentimental reunion. It’s a strategic reset aimed at reviving the offensive identity that once made the team a perennial threat. With David Freese now in charge of shaping the next generation of Cardinals hitters, the message is loud and clear: St. Louis is ready to hit with purpose again.
And with Freese leading the charge, every at-bat will carry the weight — and the belief — of October.
